Sweet and Spicy Watermelon Tequila Liqueur, Hecho en México, 60 Proof
Barullo Spicy Sandía is a tequila-based liqueur from Mexico that pairs the natural sweetness of watermelon ("sandía") with a stimulating kick of spice. Created by Roberto González, better known as the musician and influencer HotSpanish, the brand became an internet sensation before its first bottle even shipped, topping trending searches ahead of its launch.
The bottle is as loud as the name suggests: a white wrap covered in Mexican folk art, with a coral snake winding around a blue agave, flowers, skulls and a "Hecho en México" banner, all capped in bright red. Bottled at 30% ABV (60 proof), it's made to drink chilled, over ice, or shaken into a spicy watermelon margarita.
Tasting Notes
Nose: Fresh watermelon with a light spicy character. Palate: Juicy, sweet watermelon followed by a distinct chile spice. Finish: Lingering watermelon sweetness with gentle warmth and spice.
Why Fans Seek This Out
Created by HotSpanish (Roberto González), the Mexican musician and influencer with billions of views
Sweet watermelon and chile spice in one pour, a ready-made spicy margarita shortcut
Made in Mexico with a tequila base
Eye-catching Mexican folk art bottle with a coral snake and agave design
Easy-drinking at 60 proof, perfect for parties, shots and cocktails
How to Drink It
Chilled or on the rocks with a squeeze of fresh lime
Spicy Watermelon Margarita: Barullo, lime juice, orange liqueur and watermelon juice, with a chile-salt rim
Spicy Paloma: Barullo with lime and grapefruit soda over ice
Product Details
Type
Licor Con Tequila (Tequila-Based Liqueur)
Flavor
Spicy Sandía (Watermelon with Chile Spice)
Origin
Hecho en México
Size
750mL
Proof / ABV
60 Proof (30% Alc. Vol.)
Brand
Barullo, by HotSpanish
Please drink responsibly. Must be 21+ to purchase.
Frequently Asked Questions
What is Barullo Spicy Sandía?
It is a Mexican tequila-based liqueur that combines sweet watermelon flavor with a spicy chile kick, created by the musician and influencer HotSpanish.
Is it a tequila?
It is a "licor con tequila," a liqueur made with tequila. At 30% ABV it is bottled below the strength required to be labeled a tequila, which keeps it sweet and easy-drinking.
What does it taste like?
Expect juicy, sweet watermelon up front with a distinct chile spice behind it, and a finish of lingering sweetness and gentle warmth.
How should I drink it?
Serve it chilled, over ice with a squeeze of lime, or in cocktails like a spicy watermelon margarita or a spicy Paloma with grapefruit soda.
Who is behind Barullo?
Barullo was created by Roberto González, known as HotSpanish, a Mexican musician and content creator whose launch buzz sent the brand to the top of trending searches.
